# Synchronization license

Also known as: Sync license, Sync, Synchronization rights

> A synchronization license, or sync license, is permission from a composition's copyright owners to use the song in timed relation to moving images, such as a film, TV show, advertisement, video game or online video. Using an existing recording also requires a separate master use license from the recording's owner. Sync fees are negotiated; there is no statutory rate.

Source: https://wiki.snvrkotics.com/synchronization-license · Category: Rights and licensing · Last reviewed: 2026-10-02 · License: CC BY 4.0

## Key facts

- **Granted by:** [Composition owners (publishers and writers)](https://wiki.snvrkotics.com/music-publishing)
- **Usually paired with:** [Master use license](https://wiki.snvrkotics.com/master-recording)
- **Price:** Negotiated; no statutory rate
- **Typical uses:** Film, TV, advertising, trailers, games, online video

## Two licenses for one placement

Placing a commercially released song in a video normally takes two permissions. The **sync license** covers the composition and comes from its [publishers](https://wiki.snvrkotics.com/music-publishing), each of whom must agree if the song has several. The **master use license** covers the specific recording and comes from its owner — usually the label, or the artist if they own their [master](https://wiki.snvrkotics.com/master-recording). A production that re-records the song itself needs only the sync license. Both rest on the copyright owner's exclusive rights to reproduce the work and to prepare derivative works from it.[1]

## What a sync license specifies

A sync license defines the **media** (for example broadcast, online or all media), the **territory**, the **term**, the **length and placement** of the use (background, featured, opening titles), whether the use is **exclusive**, and the **fee**. Because every one of those variables changes the price, there is no standard rate: a few seconds of background music in a student film and a worldwide television campaign for the same song can differ in price by several orders of magnitude.

## One-stop licensing

A **one-stop** track is one where a single party controls both the composition and the master and can therefore grant both licenses in one agreement. Music supervisors working to deadlines favor one-stop catalogs because there is only one approval to obtain.

## Performance royalties after a placement

The sync fee is paid up front. When the production is later broadcast or publicly performed, the composition also earns performance royalties, collected by the writers' [performing rights organizations](https://wiki.snvrkotics.com/performing-rights-organization) from broadcasters on the basis of cue sheets filed by the production.

## In practice at SNVRKOTICS

SNVRKOTICS Sync, the company's licensing storefront at sync.snvrkotics.com, sells one-stop licenses for its catalog and issues the license document automatically when a purchase completes.

## Questions

### Do I need a sync license to use music in a YouTube video?

Yes, to use copyrighted music in a video you need permission from the song's owners, and from the recording's owner if you use an existing recording, unless the music is licensed for that use some other way — for example through a production music library.

### How much does a sync license cost?

There is no fixed price. Fees are negotiated and depend on the media, territory, term, prominence of the use and the song's profile.

### What is the difference between a sync license and a master use license?

A sync license covers the composition and comes from the publishers; a master use license covers a specific recording and comes from its owner. Using an existing recording requires both.

## References

1. Legal Information Institute, Cornell Law School. "17 U.S. Code § 106 — Exclusive rights in copyrighted works." https://www.law.cornell.edu/uscode/text/17/106

## Related

- [Master recording](https://wiki.snvrkotics.com/master-recording): A master recording is the original fixed recording of a performance, and the separate copyright that protects that recording.
- [Music publishing](https://wiki.snvrkotics.com/music-publishing): Music publishing is the business of owning or administering song copyrights: registering works, licensing them and collecting songwriters' royalties.
- [Performing rights organization](https://wiki.snvrkotics.com/performing-rights-organization): A performing rights organization licenses the public performance of songs and pays the royalties to their songwriters and publishers.
- [Music royalties](https://wiki.snvrkotics.com/music-royalties): Music royalties are payments to rights holders each time a song or recording is sold, streamed, performed, licensed or broadcast.

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Cite as: "Synchronization license." SNVRKOTICS Wiki, 2026-10-02. https://wiki.snvrkotics.com/synchronization-license
